Cookie Policy
Last Updated: March 2025
At naverquos, we believe in transparency about how we collect and use information during your visit to naverquos.com. This policy explains how tracking technologies work on our platform and gives you control over your experience. We use these tools to make our financial analysis resources more helpful and relevant to your needs.
What Are Cookies and How Do They Work?
Cookies are small text files placed on your device when you browse our website. Think of them as digital sticky notes that help our site remember things about your visit – like which pages you've viewed or your preferences for displaying financial data.
These files don't contain personal identification on their own. Instead, they store information that helps us recognize your browser when you return. Some stay on your device for a single session, while others remain longer to remember your settings between visits.
Beyond traditional cookies, we also use similar technologies like web beacons and pixel tags. These are tiny, invisible images embedded in our pages that help us understand how you interact with our content. They work alongside cookies to give us a complete picture of how our educational resources are being used.
Types of Tracking We Use
Essential Cookies
These make our website actually function. Without them, you wouldn't be able to navigate between pages or access secure areas. They're necessary for basic operations and can't be switched off.
Functional Cookies
These remember your choices – like text size preferences or which financial metrics you view most often. They help personalize your experience but aren't strictly necessary for the site to work.
Analytics Cookies
We use these to understand how visitors move through our site. Which articles get read most? Where do people get confused? This data helps us improve our educational content and user experience.
Marketing Cookies
These track your browsing across different sites to build a profile of your interests. They help us show you relevant information about our programs and prevent you from seeing the same message repeatedly.
How We Actually Use This Information
Let me be specific here because "improving user experience" is vague corporate speak. Here's what really happens with the data we collect:
- When you start reading an article about liquidity ratios and return later, we remember where you left off
- If you adjust chart displays to show quarterly data instead of annual, that preference sticks across your visits
- We track which case studies get the most engagement so we can create more content like them
- Analytics show us if people are bouncing off a particular page, signaling we need to rewrite or restructure it
- We measure how long visitors spend on different sections to understand what's actually helpful versus what's just filler
- Session data helps us identify technical issues – like if a certain browser consistently has trouble loading our calculators
We also share some cookie data with third-party analytics providers. They help us make sense of usage patterns we might miss on our own. These partners are bound by strict data handling agreements and can't use your information for their own purposes.
Data Retention Periods
How Long We Keep Different Types of Data
Session Cookies
Deleted automatically when you close your browser. These handle temporary functions like keeping you logged in while you navigate our resources.
Preference Cookies
Stored for up to 12 months. These remember your settings and choices to make return visits more convenient.
Analytics Data
Aggregated and anonymized data kept for 26 months to identify long-term trends in how our content performs and where improvements are needed.
Marketing Cookies
Typically expire after 90 days but can be removed anytime through your browser settings or our preference center.
Your Control Options
You're not stuck with our default settings. Every major browser lets you manage cookies – blocking them entirely, deleting existing ones, or getting notified before new ones are set.
Keep in mind that blocking all cookies will affect how our site functions. You might lose access to certain features or find that your preferences don't save between visits. Essential cookies will still run because they're necessary for basic operations, but everything else is up to you.
You can also opt out of interest-based advertising through industry tools like the Digital Advertising Alliance's opt-out page. This won't reduce the number of ads you see – it just makes them less targeted to your browsing history.
Managing Cookies in Your Browser
Chrome
Go to Settings → Privacy and security → Cookies and other site data. Choose your blocking level or view and remove individual cookies.
Firefox
Open Options → Privacy & Security → Cookies and Site Data. Select standard, strict, or custom tracking protection based on your preferences.
Safari
Navigate to Preferences → Privacy. Use the "Block all cookies" option or manage website-specific settings for more granular control.
Edge
Access Settings → Cookies and site permissions → Cookies and site data. Configure blocking levels and exceptions as needed.
Opera
Click Settings → Privacy & security → Cookies. Choose between allowing all, blocking third-party, or blocking all cookies entirely.
Mobile Browsers
Look for Privacy or Site Settings in your mobile browser menu. Options vary by browser but typically include cookie management under advanced settings.
Third-Party Services
We work with several external services that set their own cookies when you visit our site. This includes analytics platforms that help us understand visitor behavior and content delivery networks that speed up page loading.
These third parties operate under their own privacy policies, which you can review on their respective websites. While we choose partners carefully and require them to handle data responsibly, we can't control their practices beyond our contractual agreements.
Some common services we use include Google Analytics for traffic analysis, video hosting platforms for educational content, and communication tools for program inquiries. Each places cookies to function properly and gather usage data.
Updates to This Policy
We review and update this policy periodically – usually when we add new features or tracking tools to our site. Significant changes will be highlighted on our homepage for at least 30 days so you're not caught off guard.
The "Last Updated" date at the top of this page shows when we last made changes. Checking back occasionally ensures you're aware of current practices. If we make substantial modifications that affect your rights, we'll notify you through email if you're registered for our programs.
Questions About Our Cookie Practices
If something here isn't clear or you want more details about how we use tracking technologies, reach out to us. We're happy to explain our practices in more depth or walk you through managing your preferences.
This cookie policy is part of our broader privacy framework. For information about how we handle personal data beyond cookies, please review our complete Privacy Policy available on our website.